Keyword Explorer

What you get

Type a seed phrase such as “Chihuahua mom” and tap Research. You will see a list of related keywords. Each one can include:

• Relevance — how closely it still matches your seed idea.
• Specificity — how niche the phrase is. Higher is usually easier to design for.
• Buying intent — whether it sounds like someone ready to purchase or gift.
• Competition — an estimate of how crowded the phrase appears, not a live listing count from another marketplace.
• Seasonal or evergreen — when that information is available.

From each row you can Save Keyword, Research Keyword (runs Product Scout on that phrase), Compare, or Create Product Idea.

How to branch into sub-niches

Start broad enough to get a family, then pick the row that names a person plus a product. Research that row in Product Scout. Example path:

• Start: “dog mom”
• Better family member: “Chihuahua mom”
• Product angle: “funny Chihuahua mom shirt”

Avoid overly broad keywords

“Shirt,” “mug,” and “gift” are too wide to guide a listing. They attract everyone and no one. Prefer phrases a real buyer might type, and phrases you can illustrate in a design. If every row looks generic, add the audience in Product Scout and come back.

Keyword family cards with meters and Save / Research / Compare / Create actions.